prnewswire pulse

Sep 01

Timeless Storytelling Tips from Former Features Editor Fred Ferguson
We were sad to hear news last week of the passing of former Features Manager Fred Ferguson. A veteran newsman who began his career as a Pacific Stars and Stripes stringer during the Korean War, Fred worked as a copyboy, reporter, editor, and regional executive for United Press International.
Later in his career, Fred used his experience as an award-winning features writer to counsel PR Newswire clients on how to incorporate feature news writing in their campaigns.  
We remember Fred with these storytelling tips he once shared.
Continue reading on Beyond PR

Timeless Storytelling Tips from Former Features Editor Fred Ferguson

We were sad to hear news last week of the passing of former Features Manager Fred Ferguson. A veteran newsman who began his career as a Pacific Stars and Stripes stringer during the Korean War, Fred worked as a copyboy, reporter, editor, and regional executive for United Press International.

Later in his career, Fred used his experience as an award-winning features writer to counsel PR Newswire clients on how to incorporate feature news writing in their campaigns.  

We remember Fred with these storytelling tips he once shared.

Continue reading on Beyond PR

Aug 29

Around the Wire: Quartz Goes Home and More Media News
Burned out on blogging? The latest Around the Wire features tips on beating the blogger blues, plus Facebook’s good news for journalists and Quartz’s new homepage design.
Continue reading on Beyond Bylines

Around the Wire: Quartz Goes Home and More Media News

Burned out on blogging? The latest Around the Wire features tips on beating the blogger blues, plus Facebook’s good news for journalists and Quartz’s new homepage design.

Continue reading on Beyond Bylines

Did You See That Press Release?
With thousands of press releases published each week over PR Newswire, it can be difficult to keep up with all of them. 
Here’s some of the news you might have missed including Tim Hortons and Burger King’s new fast food powerhouse and the latest updates on the American Ebola patients.
Continue reading on Beyond Bylines
(Photo source: AP Photo/Seth Wenig)

Did You See That Press Release?

With thousands of press releases published each week over PR Newswire, it can be difficult to keep up with all of them. 

Here’s some of the news you might have missed including Tim Hortons and Burger King’s new fast food powerhouse and the latest updates on the American Ebola patients.

Continue reading on Beyond Bylines

(Photo source: AP Photo/Seth Wenig)

Aug 28

Make Them Laugh! How to Add Humor to Your Writing
You don’t have to be a comedian to inject humor into your writing. Michele “Wojo” Wojciechowski, an award-winning freelance writer, humorist and standup comedian, discusses when and how to include a few laughs or cheeky barbs in your stories.
Continue reading on Beyond Bylines

Make Them Laugh! How to Add Humor to Your Writing

You don’t have to be a comedian to inject humor into your writing. Michele “Wojo” Wojciechowski, an award-winning freelance writer, humorist and standup comedian, discusses when and how to include a few laughs or cheeky barbs in your stories.

Continue reading on Beyond Bylines

Striking Out ALS, One Ice Bucket at a Time

Communicators who are unsure of how to tell their corporate social responsibility stories more effectively can learn a few lessons from the ALS Association and the Ice Bucket Challenge.

It’s no secret that many mistake corporate-charity partnerships as a shameless effort by for-profit businesses to generate positive publicity. What many fail to realize is illnesses that affect a smaller group of people tend to have smaller initiatives and fundraising efforts surrounding them.

Therefore, the organizations dedicated to fighting these rarer illnesses have to use every opportunity they can to get the same attention more common illnesses do.

Continue reading about the significance of the Ice Bucket Challenge and what communicators can learn from it on Beyond PR.

Aug 27

Contract Confusion: Tips for Journalists
You’ve submitted your best work samples and gone on several interviews. Now, all you have to do is sign the dotted line.
Put your pen down and read this first.  From non-competes to owning the rights to your work, two media and entertainment attorneys share their contract tips for journalists.
Continue reading on Beyond Bylines

Contract Confusion: Tips for Journalists

You’ve submitted your best work samples and gone on several interviews. Now, all you have to do is sign the dotted line.

Put your pen down and read this first.  From non-competes to owning the rights to your work, two media and entertainment attorneys share their contract tips for journalists.

Continue reading on Beyond Bylines

WEBINAR: Mapping Communications Strategies for New Buyers
Consumers today have access to more information than ever before when making a purchase decision. 
Buyers are looking for informative and trusted thought leadership content as they research their purchases, meaning that your brand’s PR strategy needs to be working in tandem with marketing campaigns.  
Join us as we discuss how to tell a unique story through a cohesive content plan to build audience trust and achieve campaign success.
Register here for our free August 28 webinar

WEBINAR: Mapping Communications Strategies for New Buyers

Consumers today have access to more information than ever before when making a purchase decision.

Buyers are looking for informative and trusted thought leadership content as they research their purchases, meaning that your brand’s PR strategy needs to be working in tandem with marketing campaigns. 

Join us as we discuss how to tell a unique story through a cohesive content plan to build audience trust and achieve campaign success.

Register here for our free August 28 webinar

Aug 26

5 Tips for TV Reporters on Hiring an Agent
Is it time to hire an agent to make the next jump in your broadcasting career? Kemberly Richardson shares her tips for finding and working with an agent.
Continue reading on Beyond Bylines

5 Tips for TV Reporters on Hiring an Agent

Is it time to hire an agent to make the next jump in your broadcasting career? Kemberly Richardson shares her tips for finding and working with an agent.

Continue reading on Beyond Bylines

pewresearch:

Where do you fit? Do you get news from Facebook?

pewresearch:

Where do you fit? Do you get news from Facebook?

(via prweek)

Aug 25

Blog Profiles: Caregiver Blogs We Love
The bloggers featured in today’s blog profiles strive to help those who help others. Check out these four bloggers who bring hope, support, and resources to the caregiving community.
Continue reading on Beyond Bylines

Blog Profiles: Caregiver Blogs We Love

The bloggers featured in today’s blog profiles strive to help those who help others. Check out these four bloggers who bring hope, support, and resources to the caregiving community.

Continue reading on Beyond Bylines